Retail and point-of-sale display projects: campaign windows, in-store activations, and launch displays built for UAE retailers. Custom fabricated, not off-the-shelf.
Retail POS Display
By Parvathy Shijin, Marketing Lead, New Royal AdvertisingLast reviewed: 27 June 2026 For sporting goods retail, in-store product exposure is a key influencer of buying behavio...
Under Armour HALO Campaign POS Displays in 16 UAE Stores
By Parvathy Shijin, Marketing Lead, New Royal AdvertisingLast reviewed: 27 June 2026 In the world-class retail environment of Dubai, brands have to&nb...
Best POS Display in Dubai: Under Armour Footwear Wall
By Parvathy Shijin, Marketing Lead, New Royal AdvertisingLast reviewed: 27 June 2026 Introduction: Creating a Retail Experience That Resonates When Under Armour launched its I...
Under Armour’s Iso-Chill POS Display Campaign in Dubai
By Parvathy Shijin, Marketing Lead, New Royal AdvertisingLast reviewed: 24 August 2026 Under Armour launched the Infinite Elite 2 running shoe in the UAE and wanted the launch...
Case study: Under Armour’s Infinite Elite 2 retail POS displays in Dubai