VisionPlus Expo runs 24-25 April 2027 at Dubai World Trade Centre (moved from its previously listed October 2026 dates). The show focuses on eyewear, optical lenses, ophthalmology equipment, contact lenses, and optometry, with around 282 exhibitors and 3,479 trade visitors expected.
About VisionPlus Expo
VisionPlus Expo is the MENA region’s dedicated trade show for the optical industry, covering both fashion eyewear and clinical ophthalmology. The two-day format keeps the show focused on serious trade business rather than consumer-facing activity.
The show carries weight because the GCC has a high prevalence of vision correction needs (refractive errors, screen-driven eye strain) combined with strong consumer spending on premium eyewear as a fashion category. Regional optical retail chains have expanded rapidly across the UAE and Saudi Arabia, and the hospital and clinic ophthalmology sector is growing in step with broader healthcare investment. VisionPlus is where this regional supply chain meets annually.
What’s on the show floor
VisionPlus covers prescription eyewear frames (luxury, fashion, lifestyle, sports, kids), sunglasses, contact lenses (daily, monthly, coloured, specialty), optical lenses (single vision, progressive, blue-light filtering, photochromic), lens treatments and coatings, ophthalmology equipment (slit lamps, OCT, fundus cameras, refraction systems), surgical equipment for cataract and refractive surgery, low vision aids, optical lab equipment (edging, finishing), and software for optical retail and clinic management.
Who buys at VisionPlus Expo
Optical retail chain buyers and procurement teams, independent optical store owners, ophthalmologists running private clinics, optometrists, hospital ophthalmology department buyers, contact lens distributors, optical lab operators, online optical retail buyers, and importers serving the broader Middle East and Africa optical market.
Building your stand for VisionPlus Expo 2027
Stand space booking goes through the organiser at vpexpodubai.com. Once your space is confirmed, the stand build is where most of the design and budget decisions land. New Royal Advertising builds custom stands for VisionPlus Expo exhibitors with everything done 100% in-house, no subcontractors, free 3D design included with every quote, and a 120-second instant quote on our site.
Also exhibiting in Healthcare and Medical: AccessAbilities Expo, ArabLab +, AEEDC Dubai, WHX Dubai, DUPHAT and DIHAD. See the full Healthcare and Medical exhibition calendar →
Call +971 56 422 0364 or get a quote online to start your VisionPlus Expo 2027 stand build.