Dubai’s dynamic retail scene demands eye-catching visuals and flawless execution. At New Royal Advertising, we transform creative vision into high-impact print displays that captivate consumers and deliver results. This case study highlights our successful collaboration with Under Armour, featuring a custom in-store display board printed with superior clarity, premium materials, and installed seamlessly in one of Dubai’s busiest shopping malls using our large scale printing services in Dubai.
Client Background
Under Armour is a global sports brand name well-known for performance-driven products and aggressive campaigns. In Dubai, their stores’ display is at international levels, requiring excellent point-of-purchase visual merchandising to compete with their brand name.
Under Armour approached New Royal Advertising with a definite aim:
Primary objectives were:
Our strategy
1. Strategic Consultation & Material Selection
All New Royal Advertising projects begin with client consultation. For Under Armour, we carefully examined the surroundings, design needs, and advertising goals before selecting the most appropriate printing materials.
Although forex board was used in this specific exhibition due to its durability and lightness, there are other materials of high quality that we offer for specific client needs, including:
We always recommend materials based on a client’s individual goals, environment, and budget. For example, for active retail environments like Under Armour’s outlet, forex board offered the ideal combination of visual presence and resilience.
Each material we utilize has the goal of making the printed piece more effective and long-lasting—whether a stand-alone poster or multi-location campaign.
2. State-of-the-Art Digital Printing Technology
With our state-of-the-art printers, we accomplished:
3. Precision Finishing & Assembly
Following printing, we handled:
4. Logistics & Professional Installation
Understanding the importance of timing, we provided:
Results & Impact
1. Visual Excellence
2. Retail Interaction & Sales
3. Operational Efficiency
4. Client Satisfaction
Under Armour officials praised us for delivering “smooth installation and accurate printing” that raised the visual stature of the shop to a new height. We maintained punctuality and attention to detail to instill faith in doing business with us in the future.
Q: What materials do you offer for retail displays?
A: We offer forex board, foam board, magnet stickers, PVC sheets, and photo paper—selected based on campaign goals, location, and duration.
Q: How long does it take to complete a display project?
A: Timelines vary by size and complexity. For this Under Armour project, it was completed in just 6 days.
Q: Do you provide installation services?
A: Yes. We manage professional delivery, setup, and post-installation support for every campaign.
Q: Are your printing materials durable for mall lighting and high traffic?
A: Yes. Our UV printing and material choices are selected to resist wear, glare, and environmental challenges.
This successful partnership speaks volumes about our ability to execute ambitious retail brand strategies while preserving brand quality and consumer effect. If you’re seeking to design unforgettable in-store displays in Dubai, let us deliver top-quality results promptly and with panache.
If you seek the top printing services in Dubai, for mall promotions, outdoor hoardings, or event installations, contact New Royal Advertising:
Dubai’s dynamic retail scene demands eye-catching visuals and flawless execution. At New Royal Advertising, we transform creative vision into high-impact print displays that captivate consumers and deliver results. This case study highlights our successful collaboration with Under Armour, featuring a custom in-store display board printed with superior clarity, premium materials, and installed seamlessly in one […]
