
Securing a floor space at DWTC (Dubai) or ADNEC (Abu Dhabi) is only the first step. The real challenge lies in navigating the complex web of operational regulations that govern these world-class venues.
For exhibitors, a single missing document or a non-compliant material choice can lead to work stoppages, heavy fines, or even a ban on your stand opening.
As a local partner with over 10 years of experience inside these venues, New Royal Advertising handles the entire compliance burden. This guide outlines the critical logistics you must master for a stress-free 2026 season.

Before a single piece of wood enters the hall, the “Invisible Build” must be completed. Venues like DWTC require a rigorous safety audit known as the HSE (Health, Safety & Environment) Submission.
Many “broker” agencies struggle here, often outsourcing the paperwork to third parties who don’t understand the specific design.
The New Royal “Turnkey” Approach: We manage the entire submission process in-house, including:
Warning: Incorrect submissions can delay your “Permission to Build” by days. We ensure all approvals are secured weeks before the show opens.
Every hall in DWTC and ADNEC has unique physical constraints. Designing without knowing these “local rules” is a recipe for disaster.
Want your brand visible from across the hall? You need “Rigging Points.”

The “Build-Up” is the chaotic 48-72 hour window before the show opens. Hundreds of trucks converge on the loading bays simultaneously.
Why “In-House” Matters Here: Because we own our fleet and production facility, we control our logistics.
It sounds simple, but power is the most common failure point.
Who handles the red tape?
| Responsibility | Standard “Broker” Agency | New Royal (Venue Specialist) |
| HSE Documentation | Outsourced (Risk of rejection) | In-House Team (100% Approval Record) |
| Rigging Orders | Client must often handle | Managed for you |
| On-Site Repairs | Rare / Extra Cost | Free Support during the show |
| Late Setup Fees | Common (Due to delays) | Zero. We guarantee timely handover |
The show ends, but the work doesn’t. Venues impose strict deadlines for clearing the hall (usually within 24 hours). Failure to clear your space results in massive penalties.
A beautiful design is useless if it gets blocked by the safety officer. At New Royal, we bridge the gap between Creative Ambition and Venue Compliance.
Exhibiting at DWTC or ADNEC soon? Don’t navigate the regulations alone. Contact Our Venue Experts to review your compliance checklist today.
FAQ: DWTC & ADNEC Specifics:
A: Yes, but only in specific halls and with strict structural engineering approvals. We handle the structural calculations and submission process for you.
A: Venues charge “Surcharge Rates” (often +20-50%) for late orders (usually within 21 days of the show). We manage these deadlines to ensure you pay the standard rate.
A: Yes. Most venues require a refundable deposit (Performance Bond) to cover potential damages. As your contractor, we can manage this process and ensure the bond is returned post-show.
Securing a floor space at DWTC (Dubai) or ADNEC (Abu Dhabi) is only the first step. The real challenge lies in navigating the complex web of operational regulations that govern these world-class venues. For exhibitors, a single missing document or a non-compliant material choice can lead to work stoppages, heavy fines, or even a ban […]